How He Gained 172M Subscribers?

As of 2023, MrBeast (Jimmy Donaldson) is producing over 3 Million + on a monthly basis which estimates at around $107 Million in annual net worth. Compared to 2022, over 50% hike can be seen in total income. The total income has been evaluated from various revenue sources including Mr Beast YouTube channels, Merchandise, Storefront, and sponsorships.

In May 2017, Jimmy Donaldson, better known as MrBeast, had around one million subscribers. Now (as of August 2023), MrBeast has over 172 million subscribers.

MrBeast fans call him the Santa of YouTube.

MrBeast is a famous YouTuber known for donating millions of dollars to random strangers, friends, and family.

If you’re curious, here are some of the CRAZY accomplishments of MrBeast (aka Jimmy Donaldson).

  • Raised $20 million to plant 20 million trees
  • Donated over 100 cars, including Lamborghini 
  • Gave away a private island
  • Ran a marathon in the world’s largest shoes
  • Gave away 1 million dollars in one video and did many more of such crazy stuff

So how did he go from NOTHING to the most influential and richest YouTuber on the planet? In this MrBeast net worth post, let’s find it out.

Who is MrBeast?

MrBeast, aka Jimmy Donaldson, is an American YouTuber who started his YouTube channel on February 19, 2012. As per Forbes, he is listed among the list of World’s top 10 richest YouTubers.

He started his YouTube journey by uploading gaming videos including Minecraft, Pokemon Online, Black Ops 2, Battle Pirates, etc.

Mr Beast Bio & Facts Details
Real Name Jimmy Donaldson
Net Worth $107 Million
Salary $3-6 Million per month
Date of Birth May 7, 1998
Age 25
Birth Place Kansas, United States
Gender Male
Nationality American
Height 1.89m (6′ 2″)
Status Single
Partner Maddy Spidell
Earning Source YouTube Ads, Sponsorship, Merchandise
Profession YouTuber, Businessman, Vlogger, Influencer, and Philanthropist

MrBeast in Numbers:

  • MrBeast YouTube channel (main channel) has over 172 million subscribers as of August 2023
  • Over 22 million people follow MrBeast on Twitter
  • Over 12 million people follow him on Facebook
  • MrBeast has over 39 million followers on his Instagram

MrBeast YouTube Subscriber Milestones

Here are some of the most important YouTube subscriber milestones of the MrBeast channel.

  • First 1000 subscribers: April 14, 2014
  • First 5,000 subscribers: August 11, 2015
  • First 10,000 subscribers: October 28, 2015
  • First 50,000 subscribers: June 11, 2016
  • First 100,000 subscribers: July 8, 2016
  • First 1 million subscribers: May 6, 2017
  • First 5 million subscribers: May 29, 2018
  • First 10 million subscribers: November 6, 2018
  • First 20 million subscribers: June 8, 2019
  • First 30 million subscribers: February 14, 2020
  • First 40 million subscribers: August 5, 2020
  • First 50 million subscribers: January 3, 2021
  • First 60 million subscribers: April 18, 2021
  • 67.4 million subscribers: Sep 1, 2021 
  • 100 million subscribers: July 2021
  • 172 million subscribers: August, 2023

As you can see above, MrBeast went from 1 million to over 172 million subscribers in around just six years! How did he do that? 

Let’s find out without much ado.

MrBeast Net Worth 2023: How He Achieved So Much?

Mr beast net worth

Experiment Until You Find What Works

MrBeast has made a ton of videos on his main channel so far.

He experimented with a lot of stuff as he started his channel by uploading gaming videos. 

He also tried offering tips to aspiring creators to get more views on YouTube. None of those video ideas worked!

Although he started making videos in 2012, his first video went viral in January 2017, when he uploaded a video showing himself counting to 100,000 which he later revealed took him 44 hours.

Here’s what MrBeast said about the challenge. “I had dropped out of college, I wasn’t really making much. I knew it would go viral.”

After that first video went viral, He started making similar videos including spinning a fidget spinner for 24 hours, spending 50 hours buried alive, spending 24 hours in slime, etc. 

That’s what people liked and that’s how he started getting millions of views and subscribers to his channel. 

Make Viral Videos

“He [MrBeast] lives on a different planet than the rest of the YouTube world,” says Casey Neistat, a filmmaker turned YouTuber. 

MrBeast gets millions of views on his YouTube videos EVERY SINGLE TIME!

One of the success secrets to MrBeast mega-success is this: he creates evergreen content that can be enjoyed at any time of the year.  

Let’s have a look at his last couple of videos.

mrbeast youtube videos

As you can see above, every single one of them crossed 50 million views

Within 24 hours of posting a video on his primary channel, he gets more than 20 to 25 million views. 

Getting so many million views for every video is unparalleled, even among YouTube’s BIGGEST stars.

So how does MrBeast attract so many million views on his YouTube videos?

MrBeast probably cracked YouTube’s secret code. He knows how the YouTube algorithm works and he creates content that automatically attracts millions of views every single time.

He once said, “Once you know how to make a video go viral, it’s just about how to get as many out as possible.” 

That being said, here are 3 PROVEN ways to make your videos go viral on YouTube.

1. Evoke emotions: There’s one thing that’s always common in MrBeast’s videos: “emotions”.

MrBeast’s videos often evoke emotions. He makes you laugh. He makes you cry. He knows what it takes to create amazing videos that create an impact.

He knows the ins and outs of creating engaging videos. That’s why his videos go viral. He has access to the RIGHT team and knows exactly what to create to evoke people’s emotions. 

2. Tell a story: Have you ever noticed that most of MrBeast’s videos are more like mini-movies? They are NOT promotional.  

Almost all the MrBeast’s videos tell a story. Not just MrBeast’s videos but almost every viral video tells a story.

Storytelling is probably the BEST way to reach a WIDER audience online.

Why? Because storytelling helps them relate to your ideas and will keep them returning to your content for more.

Want an example video from MrBeast? Check out his video on spending $1 million in 24 hours to see the power of storytelling (the video got over 155 million views so far!).

3. Do the unexpected: Most viral videos (including MrBeast) do something different from the norm.

If you want to create a viral video that gets people talking, think outside the box.

For instance, in one of the videos, MrBeast orders a pizza and donates a house to the pizza delivery guy!

How crazy is it to even think about such things? If you’re wondering, MrBeast bought the house in full and gave it to the pizza delivery guy (which is 100% paid for!).

Create Attention-Grabbing Titles and Thumbnails

Want to get more views on your YouTube videos? Create attention-grabbing titles and thumbnails.

Your title and thumbnails are the FIRST things people will see before clicking on a video. 

If they’re NOT compelling enough, people watch other videos. It’s as simple as that.

Have a look at some of the titles of MrBeast’s most popular videos;

  • $456,000 Squid Game In Real Life! (over 441 million views)
  • I Spent 50 Hours In Solitary Confinement (over 275 million views)
  • I Put 100 Million Orbeez In My Friend’s Backyard (over 183 million views)
  • Anything You Can Fit In The Circle I’ll Pay For (over 236 million views)
  • I Spent 50 Hours Buried Alive (over 272 million views)
  • I Ate A $70,000 Golden Pizza (over 215 million views)
  • If You Click This Video I’ll Give My Friend .001$ (over 181 million views)

Noticed any pattern? All the titles are eye-catchy and compelling enough to click instantly after reading.

Almost all his video titles look like clickbait titles because they seem too good to be true. 

Also, MrBeast keeps his thumbnails simple with his mouth open. 

Have a look;

mrbeast thumbnails

As you can see above, MrBeast follows a strange pattern of creating thumbnails with his mouth wide open. 

Double Up the YouTube Views By Creating Engaging Blog Posts

Your YouTube videos may attract a lot of viewers, but have you considered the power of a well-crafted blog post? 

Imagine the possibilities if you could captivate your audience not only with your videos but also with compelling written content. Fortunately, producing such content isn’t difficult – in fact, writing an engaging title means the job is half done

Just look at some of the most popular blog post titles of recent times:

  • “The Ultimate Guide to Boosting Your Productivity Overnight” (over 1 million reads)
  • “10 Secrets to Mastering Social Media Marketing” (over 500,000 reads)
  • “How to Skyrocket Your Website Traffic in 7 Days” (over 750,000 reads)
  • “The Surprising Science Behind Successful Entrepreneurship” (over 800,000 reads)
  • I Spent 50 Hours Buried Alive (over 272 million views)
  • “The Art of Crafting Irresistible Headlines” (over 600,000 reads)

Similar to MrBeast’s clickbait video titles, these blog post titles attract readers with promises of valuable information. 

In today’s AI world, Writing a blog post, and configuring a website is just a matter of a few minutes. If you haven’t started capturing readers through your blog content, this is the right time.

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Keep Your Subscribers Engaged and Happy

One major REASON millions of people subscribe to MrBeast’s channel is this: he makes his subscribers happy. In fact, he gives away millions of dollars worth of stuff to his subscribers. 

He does it often.

So if you’re planning to create a most subscribed YouTube channel like MrBeast, keep your subscribers engaged. Make them happy. Feature them on your videos. Give a shout-out to them.

Respond to their comments. Pin the best comments if someone leaves a thoughtful or funny comment on your videos. 

Be Outrageously Consistent

Consistency is the KEY to MrBeast’s YouTube success.

In the last four months, MrBeast uploaded 9 videos on his main channel. Even more videos on his other channels including MrBeast Reacts, MrBeast Gaming, etc.

He’s extremely consistent even after he gained massive followers on YouTube.

Ever since he started his YouTube journey in 2012, he has always been consistent. He regularly uploaded videos on gaming, worst intros, giveaways, and more.

He NEVER stopped uploading videos even when most of his initial videos didn’t attract many views. 

Have a look at the views count on his initial videos.

mrbeast journey

See that? Most of them have not even crossed 100K views. Did he stop uploading new videos?

No! He tried until he discovered what works best for his channel.

So if you want to succeed like MrBeast, be consistent. 

Figure out a convenient schedule that works for you. Then, stick to it. 

Always Diversify

diversify mrbeast

MrBeast knows the importance of diversification. He has stated that he runs the main channel at a loss.

MrBeast currently has over 250 million subscribers on ALL his YouTube channels (at the time of writing this content).

MrBeast Donaldson runs the following 6 YouTube channels. 

  1. MrBeast
  2. Beast Philanthropy
  3. MrBeast Gaming
  4. MrBeast Shorts
  5. Beast Reacts

Let’s briefly talk about these channels. 

1. MrBeast

This is the PRIMARY channel of Donaldson where all the fun happens. On this channel, He regularly posts videos giving away money, cars, houses, and more.

Current subscribers: 172 million

2. Beast Philanthropy

MrBeast is probably the #1 philanthropist from YouTube as he donates a TON of money. His YouTube channel description says “100% of the profits from my ad revenue, merch sales, and sponsorships will go towards our Food Pantry!”.

Current subscribers: 15.4 million

3. MrBeast Gaming

This is where MrBeast uploads all his gaming videos including Minecraft, GTA, and more. He consistently uploads new gaming videos on this channel. On average, every video gets 10 million views!

Current subscribers: 36.8 million

4. MrBeast Shorts

YouTube recently launched YouTube shorts, which are basically video clips that are 60-seconds or less (and are mostly user-generated short, catchy videos). MrBeast Shorts channel includes all the shortest video clips.

Current subscribers: 28.8 million

5. Beast Reacts

In this channel, MrBeast and his friend Chris react to the Internet’s viral videos. Some of the popular videos on this channel include;

  • World’s Fastest Workers
  • Most Expensive Houses
  • Most Dangerous Tourist Destinations

Current subscribers: 27.5 million

The BIGGEST lesson we can all learn from MrBeast’s YouTube success is this: “once you have the main channel with millions of subscribers, it’s easier to get massive subscribers if you launch another channel.”

How Does MrBeast Get So Much Money to Donate?

MrBeast often gives away millions of dollars worth of products including cash, houses, cars, gifts, boats, etc.

How does MrBeast get so much money to spend? 

He mainly generates money in the following three ways.

  1. Sponsorships
  2. YouTube ad revenue
  3. Selling merchandise 

Let’s talk about the above three strategies MrBeast uses to make so much money from YouTube.

The majority of Mr. Beast’s net worth comes from his sponsors. Here’s the list of sponsors who pay a ton of money to MrBeast.

Quidd: Quidd is the first sponsor who gave over $10,000 to MrBeast which he later donated to a homeless person. Quidd still sponsors MrBeast’s videos.

Quick note: Quidd is an app for collecting and sharing rare digital goods like chat stickers, trading cards, GIFs, etc

Honey: Honey is probably the BIGGEST contributor to MrBeast net worth as he often recommends Honey in his YouTube videos. 

Quick note: Honey is a FREE browser extension that automatically finds and applies coupon codes at checkout. 

Apex Legends: Apex Legends is another sponsor for the MrBeast YouTube channel which sponsored for $200,000 to make “$200,000 Youtuber Battle Royale” and “Donating $100,000 To Shroud In Real Life” to donate for every kill they got, etc.

Quick note: Apex Legends is a free-to-play battle royale-hero shooter game

Dragon City: Dragon City is also the sponsor for MrBeast’s videos including “Giving $100,000 To A Homeless Person”, “$70,000 Extreme Hide And Seek – Challenge”, etc. 

Quick note: Dragon City is a game where one collects, battles, and levels up dragons. 

Apart from the above, MrBeast also does paid promotions for other brands such as Hello Neighbor where he links to their website in his video’s description.

Here’s what it looks like;

mrbeast sponsors

2. Selling merchandise  

Another biggest contributor to MrBeast net worth and YouTube donations is his merchandise.

MrBeast runs an online store called Shop Mr Beast where he sells a wide range of products including;

  • Hoodies
  • T-shirts
  • School bags
  • Accessories and more

Also, most of his hoodies and t-shirts sold out pretty fast!

Last year, Mr Beast made around $2.25 Million every month from his merchandise gig.

MrBeast Net Worth 2023: How MrBeast Gained Over 172 Million Subscribers?

He also runs a delivery-only fast-food restaurant chain called MrBeast Burger which currently has 900 locations in North America and Europe. The menu includes burgers, french fries, desserts, and canned beverages. 

3. YouTube ads

MrBeast YouTube AdSense revenue is also HUGE as he gets millions of views every single day.

Let’s take a look at MrBeast videos stats.

MrBeast Net Worth 2023: How MrBeast Gained Over 172 Million Subscribers?

As you can see above, on average, MrBeast attracts over 40 to 50 million views EVERY SINGLE DAY on his YouTube videos. 

He also runs a couple of more YouTube channels and MrBeast Gaming is another popular gaming channel that also attracts an equal amount of views (or slightly less).

Even if we consider a $7 CPM (Cost Per Thousand views), MrBeast generates a whopping $100,000+ (on average) every single day from YouTube ads.

So how much does MrBeast actually earn in a month?

On average, MrBeast makes over $8 to $10 million every single month from various sources including sponsorships, YouTube ads, merchandise, etc. 

10 Truly Inspiring Quotes from MrBeast

Mr beast quotes

Looking for inspiring quotes by MrBeast? Here’s a collection of the most inspiring Jimmy Donaldson aka MrBeast quotes.

I want to make the world a better place before I die.

My overarching goal in life is to make a lot of money and then before I die to give it away.

I am motivated because I want to employ my friends and help them.

One of the reasons I like giving away money is I just like to see how people react.

If it gets the most views, it’s because people click on it and I want to give them what they want.

When I was making videos on my iPhone 5, people were constantly roasting me and now I get tons of emails with invitations for an interview.

I want to build other channels like beast gaming and beast reacts so I can run my main channel at a loss and grow as big as possible. And then use my main channel’s influence to open hundreds of homeless shelters or food banks and give away all the money.

I remember thinking like every day back then like I’m never gonna be a YouTuber, but I really want to be a YouTuber.

After some point it’s like you feel like you should quit but you want it so badly you just keep going.” 

Life isn’t about finding yourself, life is all about creating yourself!

Read: Best Digital Marketing Quotes That Will Motivate You More in 2023
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Read: 15 SEO Quotes for Motivation to Boost Your Search Rankings
Read: Best Blogging Quotes of All Time to Inspire You Today

MrBeast Awards

In 2019, MrBeast won the 9th Streamy Awards for the category “Breakout Creator”.

In 2020, MrBeast won the 12th Annual Shorty Awards for the category “YouTuber of the Year”

In 2020, MrBeast also won the 10th Streamy Awards for various categories including;

  • Creator of the Year
  • Live Special
  • Social Good: Creator
  • Social Good: Nonprofit or NGO 

In 2021, MrBeast won the 11th Streamy Awards Creator of the Year.

In 2022, MrBeast Donaldson won the 12th Streamy Awards in several categories including;

  • Creator of the Year
  • Social Good: Creator
  • Brand Engagement

What Others are Reading:


Here are some frequently asked questions about MrBeast, Jimmy Donaldson, and his YouTube growth.

What is MrBeast’s real name?

Jimmy Donaldson is an American YouTuber and a philanthropist who runs the popular YouTube channel MrBeast which has over 172 million subscribers.

What is MrBeast net worth?

MrBeast net worth is estimated at over $107 million dollars as of 2023. Most of his revenue comes from his online ventures including his YouTube channels, merchandise store, sponsors, etc.

What is MrBeast famous for?

MrBeast is famous for giving away millions of dollars, private islands, luxury cars, and expensive homes to strangers.

How much does MrBeast earn a month?

MrBeast makes more than $10 million every month, most of his income comes from sponsors, paid collaborations, YouTube ads, and merchandise. 

How many subscribers does Mr Beast have?

As of 2023, MrBeast has over 172 million subscribers on his primary YouTube channel.

Who’re the sponsors of MrBeast’s YouTube videos?

Here are some of the brands that sponsor MrBeast YouTube videos.

– Quidd
– Honey
– Apex Legends
– Dragon City
– Coinbase

How do I contact MrBeast?

Few More Relevant Net Worth Posts:

Final Thoughts

MrBeast Jimmy has become an extremely popular YouTuber in recent years. As he started earning more money from YouTube, he became much more generous by donating A TON of money to others.

His videos are NOT only entertaining but extremely useful to a lot of people. 

Are you a fan of MrBeast? How did he inspire you? Did you find this net worth post helpful? What’s your favorite video from his channel? Do share your thoughts in the comments. 

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